Podcasts are an easy and engaging way to keep ourselves informed. For social media marketers, podcasts are a great tool to keep up on the constant change and growth we face in the social media industry. These ten podcasts all offer the skills and tools to build expertise in all aspects of digital marketing.
Neal ranks as one of the Top 50 Social Media Power Influencers and Top 5 Social Sales Influencers on Forbes. Neil is an expert digital marketer, social media strategist, author and speaker. His podcast demonstrates his knowledge in all things social media from high-level strategy to tips & tricks for influencer marketing.
This podcast covers everything you need to know about social media advertising. It provides tips for both the social media advertising pros and for those just entering the scene of using social media to produce ads.
Entrepreneur and Online Marketing expert Amy Porterfield covers a wide variety of information regarding Digital Marketing in this podcast. Amy shares tricks, tips, and unique advice from the perspective of an Entrepreneur.
Mike Kawalu and Sheena White discuss the ins and outs of the life of successful entrepreneurs, with an emphasis on entrepreneurs working in social media marketing. They have the information digital marketers need to excel. A great example of this is such as their most recent episode, “How to Easily Use IGTV in Your business Now and Kick-Ass”.
When it comes to social media marketing resources, Marketing Smarts is the most popular, information-dense podcast out there. This podcast offers 109 social media focused episodes that cover everything you need to know about marketing and social media.
The #AskGaryVee show is an interactive podcast that runs both audio and video episodes. Viewers and Listeners send in questions via Twitter, then Gary uses a different question to lead the topic of the discussion of each episode. Gary got into video blogging in 2006, so his podcast is exceptionally informative regarding how social media and digital marketing have grown since the beginning and what the future of social media marketing holds.
This podcast ranges from subjects on brand building, running a business in the digital world, entrepreneurship, marketing, and creativity. It ties in social media’s effect on these subjects. This podcast is a useful tool for growing the perfect business, digitally.
Tyler J. Anderson, a social media entrepreneur, talks with top brands and influencers to continually keep up with what is trending, what works, and what doesn’t work on social media. Tyler J. Anderson makes sure to keep himself updated on all things social media to give his podcast audience the most useful and accurate information to date. Some episodes produced by Anderson include “5 Ways Your Business Can Use Facebook Live” and “4 Ways Your Business Can Use Snapchat’s On-demand Geofilters”. This podcast is the perfect place to turn when you need some inspiration to re-amp your page or social media presence.
Each week on Michael Stelzner’s podcast he begins with a “survival tip” regarding something internet related. Whether it be a must-have app, a worthy website, or a new feature that can help you be more effective on social media, his podcast is sure to help. This podcast features well-rounded discussions from simple tips like content ideas to more in-depth tips on perfecting the most effective digital marketing plan.
Social Pros has been one of the most popular podcast for social media marketers since 2012. It was named Best Podcast/Audio Series at the 2015 Content Marketing Awards. Baer and Brown feature a social media strategist every episode to bring in different perspectives and knowledge on the practice of social media marketing.
This American Life is a top-rated weekly radio show that just got its own Pandora station for podcasts. Each episode has a theme that features four different stories told in various formats. Some stories are told in essay form, in recordings, through interviews or memoirs. Each theme tends to evoke a completely different emotion. The stories told can be heartbreaking, funny, or informative.
Although this podcast isn’t directly related to digital marketing, each episode of This American Life incorporates so much of what is essential about marketing: storytelling, communication skills, and the use of social media to get an important message out.