Julia Helal Julia Helal

7 Ways to Beat Instagram's 2019 Algorithm

Anyone in the social media marketing game that hasn’t been frustrated by an algorithm change has only been doing this since the last one was implemented. They’re always a pain and usually come with a sudden precipitous drop in your numbers. But for those who stick to it and stay informed, an algorithm change doesn’t have to mean any more than a temporary inconvenience. Here’s how to get ahead on IG in 2019.

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Julia Helal Julia Helal

Social Media Marketing for Franchise Businesses

Social media marketing is always a challenge and an adventure, but if your business is a franchise it can present specific and special challenges that other businesses don’t have. So how should you go about making the best use of social media to promote your business online? Here are a few tips.

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Julia Helal Julia Helal

How To Improve Your Presence on Social Media by Helping Others

Social media is a great way to get the word out there about your brand. But once you have loyal followers on your account, what can you do to improve your presence on social media? The term “helping others” may not be clear at first. On social media, the word “help” takes a whole new light.

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Julia Helal Julia Helal

4 Crucial Tips for Writing a Perfect Social Media Post

How do you write a post that is not only short and sweet but also stops people mid-scroll so that they actually read it and find it compelling? What is the recipe for a perfect post? There is a ton of noise out there, with brands creating and sharing more content than ever before and the network algorithms actively working to make organic reach harder to achieve. Only the best posts will get attention in this environment, so it’s time to up your game and write better social media copy.

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Julia Helal Julia Helal

Instagram Stories Making A Splash in Marketing

Instagram is a powerful tool in social media marketing. The platform transforms visual images to tell a story. This perhaps links to a feature the app offers known as Instagram Stories. Instagram users may post on their Story a photo of their new favorite pair of shoes or a funny video of their pet; for a business, this feature is much more.

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Julia Helal Julia Helal

Why Visual Content is Vital for Lead Generation Conversions

Seemingly everyone these days knows that visual content is king in the social media arena. No list of social media tips would be complete without multiple visual content type suggestions to help their readers with lead generation. But why is that the case? Knowing the answer to “why” is the key to becoming an industry leader, so let’s breakdown the answer.

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Julia Helal Julia Helal

15 Instagram Engagement Tips your Brand Should Be Using

Instagram is booming now more than ever, and now is the perfect time to capitalize on it. This list of Instagram tips will help ensure that your presence isn’t stuck in the past. Whether you’re an IG newbie or just want to double-check your playbook, all of these Instagram tips deserve your attention.

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Julia Helal Julia Helal

30 Tools For Creating High-Quality Engaging Content on Social Media

What does it take to create evergreen content for your social media marketing use, especially when these days, every marketer has to be part designer, photographer, videographer, copywriter, editor and more?   Without the right tools and skills, this can take far more time than you have each day, so here are 30 great social media tools that can make your job easier.

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Julia Helal Julia Helal

Everything you need to know about IGTV

Social media has recently gone through many massive shifts. The original text posts became less popular and photos and images became the main driver of traffic. Now, internet video has taken this progression to the next logical step and has become pure gold in every way.

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Julia Helal Julia Helal

Common Social Media Q&A

Social media is a vital tool in growing your business, but it can be confusing because it doesn’t come with an instruction manual. Here are five answers to some questions you might be having about social media.

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Julia Helal Julia Helal

Here's Why You Should Never Buy Instagram Followers

It can be tempting to buy followers, because who doesn’t like seeing a nice big number when they go to their profile? But buying followers can have many more drawbacks than it does advantages. Here are four reasons as to why buying followers may not work out in your favor.

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Julia Helal Julia Helal

Hashtags: What Are They and How Should I Use Them?

Hashtags are everywhere, that is undeniable. But what are they, and why are they so important? Surely if you are posting consistently on social media and sharing good content, that should be enough. Well, hashtags add another level to your post that can help you reach audiences beyond just those you follow, and those who follow you.

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Julia Helal Julia Helal

How To Improve Your Website's User Experience

A website is often an introduction to a brand, and it is important to have a site that is clean, functional, and clear. It is often the first impression for potential clients, an audience, or for followers. Thus, website clarity is extremely important. Here are some tips on how to improve user experience on your website!

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